Best Beauty Products Fio de Ouro

Skyline of Sao Paulo, Brazil - Origin of Fio de Ouro

Our Story

Ana Alice Bacon Fio de Ouro

Annalice Bacon – Owner

Beauty is her Passion

Unafraid to pursue her dreams, Annalice has proved that the seemingly impossible can be possible – with determination and also a desire to succeed.

From humble beginnings in Brazil, Annalice graduated in law. Later she began a successful career in the beauty industry, rising to become a well known figure in the beauty industry and also establishing and managing a string of successful beauty businesses in Brazil, London and Dubai.


AnaAlice public speaker


Amongst her many happy clients are celebrities and famous people from all walks of life who demand the very best in service and care.

Harpers Bazaar Fio de Ouro
Harpers Bazaar Fio de Ouro featuring Sheena Kay


Fio de Ouro (Portuguese for Gold Thread) was founded by Annalice in Sao Paulo Brazil in 1993.In partnership with Lipson Cosmeticos, Fio de Ouro created a line of lipsticks that became very popular in Brazil.

Building on this success in Brazil Fio de Ouro  started operations in United Arab Emirates.

In 2020, Fio de Ouro began collaborating with beauty centers in Dubai to create customized Pomegranant Gel Overnight Anti Aging Mask catering to all skin types and concerns. This product was loved by our clients in UAE and internationally.

In 2022 Fio de Ouro created the Complete Skin Care 12 in-1 Serum which was agin very popular with customers demanding the highest quality skin care products.

Fio de Ouro is proud to announce that we have combined our experience and new advancements in skincare technology to create a brand new Professional Skincare set that will be launched in mid 2024. Consisting of 4 essential skin care products it will provide effective solutions for a wide range of all skin concerns. Express your interest and keep up to date on the launch – follow us on instagram, register on our website or contact us by WhatsApp.

Fio de Ouro products are developed with years of international experience combined with latest science and technology to provide industry leading products that our customers adore.

Read interview with Annalice at

Fio de Ouro is proud to partner with and also support local products and brands.

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Shop with confidence. Our personal service guarantees your satisfaction.

If you are not satisfied with any. purchase on we will refund your money – no question.

Fio de Ouro – your beauty is our goal!

We welcome wholesale and also trade enquiries – please contact us.

Fio de Ouro Best beauty products in UAE image of location in Dubai